So when you nip down to your local tack shop to pick up some mane & tail and somehow leave with a beautiful soft leather headcollar and a turnout rug that just fell into your basket, it would be nice to be rewarded for it. And with more than just an eye roll from your lucky horse! Enter Equitogs’ brand-new loyalty programme: The EQ Club.
Launched alongside the new Equitogs website, The EQ Club is so much more than “points mean prizes.”
It’s a tiered loyalty programme that earns you points every time you shop, whether online or in-store. The more you spend, the more perks you unlock. Expect:
- Monthly prize draws
- Birthday treats
- Double points events
- Exclusive invitations to in-store events
And yes, there will be points-a-plenty for all EQ Club members.
If you already have a loyalty account, there’s no need to lift a finger; your points will automatically be transferred.
Events to look forward to
I’m really excited to be helping the team at Equitogs put together some extra in-store events, alongside those you already know and love (my personal favourite being their Macmillan Coffee Morning, if you know, you know).
Look out for even more informative and interactive gatherings, from talks with equine vets and nutritionalists to rider pilates classes.
How to earn points
It’s not just about shopping. EQ Club members can earn points in lots of ways:
- Liking, sharing and tagging Equitogs on social media
- Writing product reviews
- Simply by celebrating your birthday
and more...
As your spending and activity accumulate over a 12-month period, you’ll climb the EQ Club tiers, unlocking even more exclusive rewards.
More than just a shop
This is a really exciting time for Equitogs, with big things happening behind the scenes.
When I think back to my journey with horses, I can remember countless times popping into the shop for “just one thing” and ending up chatting for ages with someone who just gets it. The long days, muddy fields, constant vet bills, Equitogs has always felt like a safe space, much more than a shop.
That’s the feeling The EQ Club is designed to capture. It’s more than points and perks. It’s about belonging to a community that truly understands the highs and lows of horse ownership.
In summary
At the end of the day, Equitogs is a family business, living the same early mornings, winter muck-outs, and magical summer evenings in the saddle as you are. The team are incredibly grateful you’ve chosen to share your journey with them, and The EQ Club is their way of saying thank you.
Join The EQ Club today and start enjoying rewards, events and a community built for horse lovers, in-store or online.
